Although, if you design within safe zones you should get you a banner cover that will display properly on both mobile and desktop devices. When considering a design for your Facebook cover, you need to remember the image is displayed differently on mobile and desktop. So your Facebook banner should be a high-quality, optimized image. So it is safe to say that most of your clients and potential clients probably have a Facebook Account, which makes it a great place for promoting your business and far too large to neglect when putting together a social media marketing plan. Facebookįacebook comes in #1 as the largest social media platform in the world with nearly 2.6 billion monthly active users. If you can’t hire a professional, a quick Google search will set you up with numerous free banner art makers. Coordinating the banner with your website is ideal, so consider hiring a professional graphic designer to create your banners. The banner is a quick representation of your brand and sets the tone for your channel, so your banner design should reflect what are the most important aspects of your business. So having a great banner image is important on any social media platform. Humans are amazing when it comes to remembering images, in fact, humans can remember about 65% of images 3 days later. So it goes without saying that having a good social media marketing strategy, will help your business connect and grow, especially now while many of us are working from home to prevent the spread of COVID-19. By 2021, there will be more than 3 billion people connecting through social media platforms. Social media connects us with others and the number of social media users increases every year.